"We have to ask, “What took so long?” But nonetheless, a hearty pat on the back to the rival Foxwoods Resort and Mohegan Sun casinos for teaming up on a marketing campaign to promote southeastern Connecticut as a preferable resort destination to the Atlantic City casino strip.
Casinos in Las Vegas and Atlantic City have always used cooperative marketing, but the Mashantucket- and Mohegan-controlled tribal casinos have focused on competing with each other. With gambling revenues in decline due to the struggling economy, the two tribes have reached a conclusion they probably should have reached long ago - sometimes it is better to work together.
And they should have a lot to work with. Both casinos are great destinations and, for any number of reasons, we think this region we all call home is a better destination than New Jersey."
Get the Story:
Editorial: It's About Time
(The New London Day 7/8)
Also Today:
Casinos' Joint Marketing Seen As Boost To Region (The New London Day 7/8)
Connecticut | Opinion
Editorial: It's about time for Connecticut casinos
Wednesday, July 8, 2009
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