By Karin Eagle
Native Sun News Staff Writer From the Archive:
Native Sun News: Lakota Voice Project takes on youth suicide | Native Sun News: Lakota Voice Project takes hold in Rapid City | Native Sun News: Lakota Voice Project confronts youth suicide | Native Sun News: Lakota College students inspire hope for youth RAPID CITY — Jason Alley, Principal/Head of Creative Development of the marketing and communications agency Message has been selected as the 2014 Silver Medalist by the American Advertising Federation-Black Hills (AAF-BH) for his contributions to advertising and creative excellence. AAF-BH also acknowledges Alley’s involvement in areas of social concern. Alley’s “design and management of Lakota Voice Project will literally save lives,” empowering Native American at-risk youth to capture images of hope, helping to stem the tragic tide of mounting suicide rates on reservations throughout the state, according to an AAF-BH press release. Silver Medal recipients are selected by a panel of past Silver Medalists based on creative ability and contributions to the community, his or her company and the general advancement of advertising. Nominators lauded Alley’s hands-on approach, building Message from the ground up, as well as his commitment to ensuring “his clients receive the region’s best marketing services possible and his dedication to producing a product unlike any other, raising the Black Hills industry standards over the past several years.” This past year, Alley became the first South Dakotan to receive a National Gold American Advertising Award for his work with Black Hills Ammunition, but nominators say his work in the community also stands without peer. In addition to serving on the AAF-Black Hills board, Alley is currently or has been active on boards and committees for several area nonprofits, including the Special Olympics, Club for Boys, Cornerstone Rescue Mission and Black Hills Film Festival. The Silver Medal will be awarded at the American Advertising Awards gala Friday, Feb. 7, at the Dahl Arts Center. Tickets may be purchased at aafblackhills.org. The American Advertising Federation-Black Hills exists to accelerate the success of the Black Hills advertising community by acting as a catalyst for idea exchange and creative energy. It provides education, inspiration, resources and support to the community; recognizes advertising excellence; develops future leaders; and promotes the value that advertising brings to the area’s well-being. For more information about AAF-BH visit aafblackhills.org, on Facebook at facebook.com/aafblackhills, on Twitter at twitter.com/aafblackhills and on LinkedIn at linkedin.com/company/american-advertising-federation-black-hills. (Contact Karin Eagle at staffwriter@nsweekly.com)
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