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Blog: Forever 21 sells necklace with 'Native American' girl





"Last week, while in search of cheap jewelry for my Halloween costume, I stumbled across something pretty weird and confusing: a necklace that is basically a cartoon character version of a “traditional” Native American girl hanging from a chain. She has tanned skin, rosy cheeks, long, dark side braids, and a somewhat stereotypical-looking Native American dress. I looked over to see, in addition to the Native American girl, several similar necklaces that displayed traditionally-dressed Asian girls.

Apparently, Forever 21 thinks that people want to wear outdated, cultural stereotypes as necklaces, and that it’s okay to sell them. Unfortunately, it gets worse. Later, I perused their website and found that one of the necklaces is literally called “Oriental Girl Necklace.” Seriously. Because why not slap on an offensive and outdated descriptor to your offensive culturally-insensitive jewelry?"

Get the Story:
Forever 21 is Selling Native American Girl and ‘Oriental Girl’ Necklaces (Fashionista 11/1)

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